About the Client
Northeast Indiana Regional Partnership is a collaborative initiative from the region of Northeast Indiana which mission is to build, market, and sell Northeast Indiana to increase business investment. Its region is made up of Adams, Allen, DeKalb, Huntington, Kosciusko, LaGrange, Noble, Steuben, Wabash, Wells and Whitley counties.
Northeast Indiana Regional Partnership wanted to create a market penetration strategy for an insurance-related incubator and came to FACES Consulting to come with a plan and analysis to address this.
FACES Consulting’s team analyzed the various incubators & startup cases and developed marketing strategies in order to build an incubator during the initial phase of the project. The team came up higher-scope goals and implementation strategies to create an incubator for the for this phase. Deriving data from the primary research the team has done, the team then gave solutions to market the incubator and attract talents to the region. As the project progressed on, the team recommended a program development & design strategy and derived the economic and societal impact of an incubator for the last phase of the project. To perform this analysis the team used various researched methods such as SWOT analysis, project and cost analysis, and budget projection to achieve the desired scope.